Cover-The-Caring-Company

“Invaluable read”

FINANCIAL TIMES

“Bold and timely contribution”

THINKERS50

“This book is no polite request
to do things a little differently”

FORBES

“The most important business book I’ve read in the past 25 years”

JOSEPH JAWORSKI

Amazon.com TOP 10 bestseller

Thinkers50

from the book’s nomination for the Thinkers50 Breakthrough Idea Award

What stood out to us is how your book challenges the traditional view of business as purely transactional. Your call for organisations to build unconditionally caring relationships—with customers, suppliers, and communities—offers a powerful redefinition of purpose-driven business. It’s a bold and timely contribution to rethinking capitalism for the common good.

Hubert Joly

Harvard Business School, Former Best Buy CEO, Best-Selling Author, The Heart of Business

The Caring Company brilliantly illustrates how businesses grounded in unconditional care for employees, partners, and communities can thrive and drive innovation. Through vivid case studies, Getz and Marbacher offer proof that we can, indeed, do well by doing good.

Anders Bouvin

Former CEO of Handelsbanken

As someone who’s worked hands on with staff empowerment for their full dedication to customers and seen its correlation to superior profitability, I found this book to be both timely and essential. The authors’ insights are sharp, the research is thorough, and the writing is compelling.

Jeff Westphal

CEO and Chairman of Vertex (Ret), Founder, MeaningSphere.com

With the dawn of the AI era upon us, people must focus on what only human beings can bring to any enterprise. At the heart of what only people can do, that AI will never be able to do, is actually feel care for another person, and feel cared for by another person. The essence of any enterprise is the quality of relationships that make up its members, customers, suppliers, the local community, and shareholders. Leaders and corporate cultures that genuinely care will attract and retain the best talent, and build the trust from which the strongest brands are made.

Esa Saarinen

Philosopher

You know that Isaac and Laurent are right. This is a Socratic volume that plays the melody of the Saint-Exupéry in us. The point of the book is to make us admit that our internal mechanisms of self-correction need a French Revolution.

The Caring Company Quiz

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